Paul Allvin

Paul Allvin has more than 30 years of experience in brand stewardship, communications, marketing, and journalism, having led strategic communications and brand stewardship teams at The University of Arizona, Make-A-Wish America, the USO, and America’s Promise Alliance.

Before joining George Mason University Allvin was the president of his own consulting company, Cloud-2-Ground, Inc., which offered strategic communications and branding services to nonprofit and higher education organizations.

As Associate Vice President of Communications at The University of Arizona from 2004 to 2010, he led all communications at a time that included the transition of university presidents and a university-led mission to Mars. He was tapped to serve a year and a half as interim Vice President of External Relations, leading all university communications, marketing, government relations and executive events efforts. Allvin joined the university team after serving as director of communications and chief speechwriter for then-Arizona Gov. Janet Napolitano.

As the chief brand strategist for Make-A-Wish, Allvin led the organization’s complete rebrand in 1999-2000, and returned in 2010 to oversee a worldwide brand refresh that put the 36- nation network of Make-A-Wish chapters and affiliates under a single, unified brand identity and strategy for the first time in its history. Under his leadership, Make-A-Wish enjoyed status as one of America’s five most beloved charity brands.

At the USO, he led a brand refresh from 2015 to 2018 that positioned the USO as America’s leading military- and veteran-serving organization as it celebrated its 75th anniversary. The public rewarded the USO with lead military/veteran support brand status in 2017.

Allvin is a graduate of The University of Arizona School of Journalism. He lives and works in Falls Church, Virginia with his wife, Rhian; and their three children, Austin, Eli, and Isabel.